Shifting Travel Trends: The Demand for Personalization

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Nashville, TN |  November 19, 2024 - As travel trends in the United States continue to shift towards more ‘authentic experiences’, there's growing pressure among relocation service providers to innovate and offer personalized and meaningful transferee experiences. Workday Ninja, an innovative workflow automation company, has responded to this demand with its release of the Travel Neighborhood Guide—a free AI-powered tool that delivers customized, hyperlocal itineraries in under five minutes.

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Designed with the modern traveler in mind to aid relocation services, the Travel Neighborhood Guide leverages advanced automation and AI technology to generate bespoke travel plans based on preferences, interests, and lifestyles. This tool provides mobility services a unique opportunity to integrate a personalized itinerary generator into their systems, enhancing the services they offer to visitors and newcomers alike.

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"The Travel Neighborhood Guide can easily be incorporated into any agency's website or internal system, enabling them to deliver customized itineraries that highlight the best local experiences—whether it’s historic landmarks, local eateries, or hidden gems known only to the locals," said Alane Boyd, Co-founder of Workday Ninja. “It’s designed for agencies looking to add value and authenticity to the experiences they provide.”

‍The Travel Neighborhood Guide Tool, provides accurate and personalized itineraries under 5 minutes by answering 4-5 questions

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Shifting Travel Trends: The Demand for Personalization

According to McKinsey, approximately 40% of respondents are more willing to invest in immersive and authentic experiences. The demand for cookie-cutter itineraries has diminished, with personalized, tailor-made destinations becoming the new standard.

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This trend is equally important for the relocation industry, where new residents seek personalized insights into their future neighborhoods. With the Travel Neighborhood Guide, agencies can provide tailored, hyperlocal itineraries that cater to these desires, positioning themselves as invaluable resources for relocating individuals.

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A sample personalized neighborhood itinerary of New York

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AI’s Role in Addressing Industry Gaps

Despite the advantages AI offers, a recent survey by Altair Global reveals that 52% of respondents have yet to integrate AI into their corporate mobility practices. This lag comes at a time when both travelers and businesses are looking for more innovative solutions to meet shifting demands. While some companies are incorporating AI into policy inquiries, only 10% are using it for more strategic purposes, such as personalized itineraries.

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“As transferees become more demanding in their need for authentic, personalized experiences, AI tools like the Travel Neighborhood Guide are essential for addressing these expectations,” says Micah Johnson, co-founder of Workday Ninja. “It’s more than just a tool—it’s an asset for the industry, allowing them to deliver customized, meaningful itineraries that align with each client’s preferences.”

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The Travel Neighborhood Guide can be customized for a faster and personalized web or app experience for their clients.

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To experience the Travel Neighborhood Guide for yourself, go here. Customization includes branding, design, questions asked, categories displayed in the guide, automation sequence following someone filling out the form, and much more!

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Contact Workday Ninja to create your own branded travel guide for:

- Internal team use, creating custom neighborhood guides to send to customers & transferees

- Lead generation tool on your app or website

- Social ads or other digital campaigns

- QR Codes on transferee kits

‍About Workday Ninja

Workday Ninja, formerly BGBO Co,  specializes in training and implementation for Asana, ClickUp, and Monday, offering webinars, workshops, and hands-on support. Their services help businesses streamline digital operations, reclaim lost time, and enhance project management efficiency. By providing tailored training and expert implementation, Workday Ninja empowers teams to optimize their workflows, increase productivity, and achieve consistent project success. For more information, visit www.workdayninja.com.

About Automate Your Agency Podcast

Hosted by serial entrepreneurs and industry leaders Alane Boyd and Micah Johnson, the show dives deep into the operational challenges that many businesses face– from breaking free of daily operational grind to doubling business revenue without doubling your headcount. https://www.buzzsprout.com/2354692

Meet the Co-Founders of Workday Ninja and Automate Your Agency

Alane Boyd is a visionary leader and serial entrepreneur with two successful SaaS exits under her belt. Recognized as a Top Leader under 40 and a finalist for Top Companies to Watch in 2021, Alane's expertise spans operations, sales, marketing, and technical skills. A published author and a mentor to many, she is passionate about impact-driven, result-oriented leadership.

Micah Johnson is an accomplished entrepreneur and advisor, known for his ability to bridge the gap between business requirements and technical execution. With a knack for identifying system gaps and implementing solutions, Micah has been recognized as a Top Leader under 30 and has significantly contributed to scaling businesses for large brands and manufacturers across the US.

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